This 30 page amenity portfolio houses our diverse portfolio of amenity brands that we sell. The challenge was that the cover is supplier run. And with over 20 supplier brands the cover tends to get cluttered. The client wanted something different, while also showcasing as many brands as they could.
My solution was to shoot top down with a pop of color for a fresh look, and really get those brands to pop off. I did all the sketches, concepts and art directed the shoot.
The hero image was also used in an email campaign that had the tagline “we have everything you need.” We also used the image on sell sheets that our sales reps used to sell our amenity collections to their clients.
